Cookies
We use so-called “cookies” on our website. These are small files that your browser automatically creates and that are stored on your computer system when you visit our site. Cookies do not harm your computer system, nor do they contain viruses, trojans, or other malware.
We use cookies to improve our website, for example, to make it more user-friendly and to tailor it to user interests.
The following data is stored and transmitted in cookies:
(1) Language settings
(2) Login information
(3) Frequency of page views
(4) Use of website functions
The data collected in this way is pseudonymized through technical measures.
The data processed by cookies is partly necessary for the stated purposes to safeguard our legitimate interests (conduct of our business activities) pursuant to Art. 6 (1) S. 1 lit. f GDPR (analysis and technical necessity for use). To the extent that cookies are used for marketing purposes, they are collected, processed, and shared based on your consent pursuant to § 25 (1) S. 1 TTDSG, Art. 6 (1) S. 1 lit. a GDPR. You can prevent further processing of your data based on consent at any time by adjusting the cookie settings for our website accordingly. Additionally, you can revoke your consent for data already collected and processed at any time.
Most browsers accept cookies automatically. However, you can configure your browser to prevent cookies from being stored on your computer system or to always prompt you before a new cookie is created. However, disabling cookies entirely may result in you not being able to use all features of our website.
Website analysis
We use third-party analytics tools to evaluate the usage of the site and its functions. This includes “Google Analytics,” which is a web analytics service provided by Google Inc. (https://www.google.com/intl/en/about/) (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA).
This service allows us to create pseudonymized usage profiles and use cookies (see B. 2.). The information generated by the cookie about your use of this website, such as
(1) Browser type/version
(2) Operating system used
(3) Referrer URL (previously visited page),
(4) Time and country of server request
is transmitted to a Google Inc. server in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on website activity, and to provide further services related to website use and internet use for market research and tailor-made design of these web pages. This information may also be transferred to third parties if required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be merged with other data from Google. IP addresses are anonymized so that assignment is not possible.
You can prevent the storage of cookies by setting your browser software accordingly. You can also prevent Google Analytics from collecting data generated by the cookie and relating to your use of the website (including your IP address) and from processing this data by downloading and installing the browser add-on available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en.
Alternatively to the browser add-on, especially for browsers on mobile devices, you can also prevent Google Analytics from collecting data by clicking on the following link. An opt-out cookie will be set to prevent the collection of your data on future visits to this website. The opt-out cookie applies only to this browser and only to our website and is stored on your device. If you delete the cookies in this browser, you will need to set the opt-out cookie again.
The issue at this point: The opt-out solution does not work for mobile devices. Therefore, it is necessary to provide a corresponding button with which the user can opt out of tracking by clicking. This is done via a script or plugin.
Further information on data protection in connection with Google Analytics can be found in the Google Analytics help (https://support.google.com/analytics/answer/6004245?hl=en).
The cookies are stored for a period of 14 months.
The use of Google Analytics is for the purpose of optimizing and evaluating our offering. The processing of the data mentioned is necessary to safeguard our legitimate interests pursuant to Art. 6 (1) lit. f GDPR, i.e., the conduct of our business activities.
You can prevent data collection through the following link (Opt-Out): http://www.google.com/ads/preferences.
